Video interviews, or Vox Pops, allow you to bring the life and experience of your market research efforts back into the boardroom, making your findings very real to the decision makers who need to understand and use them.
Great as its own survey tool, or simply to spice up and humanize the results’ feedback after your survey is complete, video interviews can be done cost-effectively with our tablet-based interview technology system.
A fantastic endorsement and proof of your survey results, video interviews can be stored digitally and revisited later on when you need to look at the results more closely.
Video interviews generally last no longer than 5 to 15 minutes and can give you the proof you need to finally show the board what users in Luanda actually think about your product.
Video interviews can also be used to very successfully capture customer responses to media and advertising campaigns.