Freshly Ground Insights

In an instant

POPI Compliance

As providers and controllers of various kinds of client and consumer information and data, including data subject to transborder data flows, Freshly Ground Insights has the strategies it needs in place to ensure that we stay on the right side of South African data handling legislation.

Corporate Governance can be a tricky subject, and just as you get used to one new regulatory framework or piece of legislation, it seems that another two have been released.

At Freshly Ground Insights, we go out of our way to ensure that our people and processes are fully compliant with any legislation that governs any part of how we do business, with the aim of taking the load off our clients’ shoulders and giving them peace of mind.

Our secured technology platforms are backed up by efficient security protocols to ensure the sensitive data is not lost in transit or from our central control centre.

What’s more, our trained staff are security checked and vetted, as well as given ongoing training to ensure that they are fully cognisant of the sensitivity of the data they are handling, and that is always handled with due consideration and respect.

Finally, Freshly Ground Insights never collects any contact or personal identifying data of recipients unless it has been specifically requested by the client and a waiver has been signed by the respondent.

Contact Details

Prenash Govender

Cell: 072 911 2943
Email: prenashg@fgi.co.za

Graeme Pitt

Cell: 083 415 1671
Email: graemep@fgi.co.za

  • At Freshly Ground Insights, we've developed foolproof strategies that allow us to capture qualitative and quantitative consumer data and research
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  • Our B2B and business research strategies can help you get the real truth out of your current client base and
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  • Our streamlined product research methodology will allow you to research the impact and feasibility of any product distribution strategy into
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  • As providers and controllers of various kinds of client and consumer information and data, including data subject to transborder data
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  • Fantastic for reaching low and middle LSM target market groups, face to face interviews are powerful tool for gathering market
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  • With cellphone penetration across the LSM target markets and age groups across South Africa, telephone interviews are a more cost-effective
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  • For more extensive research projects, including those in the academic fields, Freshly Ground Insights offers an in-depth interview service, where
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  • From testing varieties and packaging to an advertising concept, focus groups allow you to see the influence of crowd mentality
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  • Our trained, vetted and qualified field agents will mirror the desired target market in dress and appearance, helping those interviewed
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  • Video interviews, or Vox Pops, allow you to bring the life and experience of your market research efforts back into
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  • Great for lower budgets and smaller campaigns, web or online interviews allow respondents to answer the survey in their own
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  • With campaign measurement, we'll look at the combined effect of your full marketing mix and your target market and help
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  • Our geomarketing services and tools can help you identify consumer demographics and purchasing trends, and can even help you identify
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